Feminists have a female symbol with a clenched fist in the center of the circle. The LGBT+ community has a plethora of rainbow inspired flags. Hindus have the om. Hell poisons even have the skull and crossbones. But what is the internationally recognized naturism symbol? Sure there are signs for nudist beaches including the bikini with a crossed-circle of prohibition. Yet we do not have a symbol or flag to identify ourselves to one another or to the greater public. I would argue that this needs to change.
A Movement without an image
In a recent articles, I talked about the lesson nudists can learn from the Gay Rights Movement. We can start with having a flag or symbol. The rainbow flag serves valuable functions One is to have a way to spot others and to proclaim membership in the group. See one anywhere and you know a gay person is not far away. And someone who is proud to be identified as LGBT+. Flags give those who hold to what they represent something around which to rally. Whether that be for good or not. It’s why each nation, province, town, etc. creates one among the first acts they undertake when given liberty to do so.
Is it possible to create a movement without a simple emblem of unity and visibility? Probably. But it would have to be much harder to do so that way. Sure we have our naked skin to represent us. Yet, we can’t always display this legally. Wouldn’t it be delightful to walk down the street and pass someone displaying a logo of naturism and be able to immediately recognize a kindred soul? Or to easily be able to let the textiled masses know that we exists. How can we ever expect to gain universal acceptance otherwise?
Brand awareness matters
Marketers — and political spin masters — will tell you that branding is everything. Fellow nudists, we lack a brand. Hell, we can’t even agree on a term to call ourselves. — Notice how I’ve vacillated between nudist and naturist. — How do we advance the cause of naturism and “sell” its benefits to others in a world where branding, name recognition and image matter? I have no idea what naturism symbol could unite all of us. But I think we desperately need one. Think about where Disney would be without Mickey, Twitter without that damn little bird or even hippies without the peace sign.
Any ideas for a naturism symbol?
If you have an idea for a symbol, flag, etc. that could represent naturism, leave it in the comments below. Let see if we can make it happen.